Build Digital Marketing & Ad Campaign Links With Oogur

Managing your links and UTM tags is simple with this easy-to-use campaign management application

No Spreadsheets Necessary


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Customer Story: TPI Efficiency

Karie is the Digital Marketing Director for TPI Efficiency. She has been tasked with proving to management that digital marketing does drive leads. She knew UTM tags must be added to her campaign links, but the manual process was messy. She found oogur and now the process is super easy.


Build custom campaign URLs for your marketing and advertising campaigns.


Manage all URLs and UTMs you have built in one easy-to-use web application.


See the web analytics for each shortened URL that you build and share from within oogur.

See How It Works

Take a few minutes to see how to use oogur as a URL builder, link shortener, and manager.

the poster frame - in the form of a button to make it keyboard accessible

See Where Leads Originate in Google Analytics

When you share your content and don't append UTM tags, you may or may not see the referring source of web traffic which led to conversion. Oogur helps reduce the amount of Direct Traffic that displays in Google Analytics.


Chris Theisen, Marketing Automation Manager


With multiple people on our team using a parameter generator, then a shortener and some using their own Chrome plugins it became difficult to track all of our link building activity. Then add on a spreadsheet to catalogue them all, even within a collaboration suite like Office365 or Google Docs, and the process isn’t ideal.


Working within one platform for all of these functions has been a tremendous benefit.

Learn more about BlueSky Digital


Google Analytics Campaign Reports Become Much More Precise & Informative

When you use oogur, you gain the power to easily demonstrate that your marketing campaigns are working. Remove the questions of where your visitors originated due to dark traffic. Appropriately attribute success and conversions to the work you've done.

Build, Tag, Shorten, Measure & Manage

Use one application to accomplish all your link management tasks. Oogur is an easy to use builder, tagger, shortener, manager, and click tracking application.


Are UTMs a pain for you? Create your account & build smarter today.

Recent Blog Posts

November 22, 2018

Where Do I See UTM Tags In Google Analytics?

How To Find UTM’s in Google Analytics “Where do I find UTM data in Google

October 5, 2018

Print Is Not Dead – You Just Have To Give It Life

Contrary to popular belief, print doesn’t have to be dead. There is something that digital

September 13, 2018

How Google Analytics Can Help Your Sales Team – Content Marketing Success

Support, Marketing and Sales Can and Should Work Together – Content Marketing + Google Analytics


Our very talented marketers are constantly providing input on the direction of oogur. We are excited to offer the following features today. Stay tuned - this list will GROW quickly!

Coming Soon! Import URLs & UTMs

Do you have previously built UTMs you want to use? No problem. Import them.

Lowercase Enforced

For consistency, we’ve got your back. Even if you forget to use all lowercase in your building process, our URL output enforces lowercase.

Unlimited URLs & UTMs

We don’t restrict the number of URLs you build or UTMs you save.

Manage URLs Without a Spreadsheet

You will no longer need that clunky spreadsheet to manage your campaign URLs. Oogur is fun and easy to use.

Coming Soon! Easily Build Multiple URLs

You can easily create generate one URL at a time or multiples with different utm_source’s.

Export URLs

Want to save your data? Export your URL’s into a CSV in one click.

Shorten URLs

Use oogur to build and shorten your URLs with our built-in shortener.

Coming Soon! Shortened URL Analytics

When you share a shortened URL, you’ll get live click data right inside oogur.

What are you waiting for?

Submit a Request

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Apple Smart Watch

Model - BE270






Apple Smart Watch

Model - BE270